KSisters is India’s pioneering brand for women's hygiene and skin care. It’s a brand by women, for women, redefining intimate wellness and personal hygiene. Despite their noble mission, KSisters needed a boost in visibility and sales. Enter TBI: armed with creativity and strategy, we elevated KSisters to new heights in the skin-care industry.

• 01 Multi-channel strategy is key to profitability. A diversified approach across various platforms ensures sustainable growth.
• 02LTV matters! In the cosmetics industry, focusing on customer lifetime value is crucial as the average order value (AOV) tends to be lower compared to other categories.
• 03Branding and collaborations build credibility. Effective branding and strategic collaborations are essential for establishing trust and loyalty in the cosmetics market.

We gave KSisters' website a complete makeover! With a keen focus on product display, performance optimization, and visual appeal, we transformed their online presence into a seamless shopping experience.

We overhauled KSisters' design language, crafting a fresh brand guideline that truly reflects their ethos. Our content strategy included compelling stories and informative articles that resonated with their audience, strengthening brand identity and engagement.

We positioned KSisters as a niche leader in intimate hygiene and wellness. Our well-researched brand positioning highlights their unique proposition, making them stand out in a crowded market.

To boost visibility and organic growth, we orchestrated multiple brand collaborations, giveaways, and offline marketing activities. These efforts not only amplified their reach but also built a loyal customer base.

We teamed up with influential micro and nano influencers to spread the word about KSisters. These authentic partnerships produced trendy, relatable content that drove traffic to their site.

We deployed data-driven performance marketing strategies to maximize ROI. Through targeted ads on Google and social media platforms, we efficiently allocated resources to reach the right audience.

We launched a robust CRM system for KSisters, enhancing revenue through targeted campaigns and effective remarketing strategies. By focusing on personalized communication and segmented targeting, we turned one-time buyers into loyal customers.