NexAI Labs

Building an AI-Driven Analytics Powerhouse for D2C Founders

Background

NexAI is an AI-powered analytics platform tailored for e-commerce businesses. TBI has partnered with NexAI from the ground up, owning application development, UI/UX Design, Cloud-infrastructure management, AI & Machine Learning innovation, fundraising assistance, go-to-market strategy, and lead generation.

What did we do?
  • Application Development
  • UI/UX Design
  • Cloud-Infrastructure Management
  • AI & Machine Learning Innovation
  • Fundraising Strategy
  • Go-To-Market (GTM) Strategy
Outcomes
  • Months

    Launched Beta

  • %

    Faster Insights

  • Platform Integration in Beta

Key Takeaways
  • 01Ensemble models are like a Swiss Army knife—you get the best results while dodging those pesky AI hallucinations.
  • 02AI is a rollercoaster ride—expect rapid updates and be ready to pivot and redevelop every few months to stay on top.
  • 03The magic of AI is all in the prompt—finding that perfect balance can turn your insights from good to game-changing.
  • 04Speed to market is key! Get your solution out there quickly because Product-Market Fit is everything.
Application Development

TBI spun up a cutting-edge web application for NexAI, wielding a tech stack that's as modern as it gets. We utilized React for a snappy frontend and Node.js to handle the backend with ease, ensuring the app could scale beautifully and handle loads of e-commerce data without breaking a sweat.

UI/UX Design

NexAI's UI isn't just pretty—it's powerfully intuitive. TBI dialed up the user engagement with features like pre-built prompts for effortless navigation, a robust chat history for seamless continuity, and a slick export function.

Cloud-Infrastructure Management

Our cloud game is strong! We built NexAI’s infrastructure on AWS, employing services like EC2 for elastic compute power and RDS for robust data handling, wrapping it up in a cocktail of auto-scaling and load balancing flavors to ensure a seamless experience.

AI & Machine Learning Implementation

NexAI is a brainiac, thanks to its integration with GPT-4 and LangChain. We leveraged these technologies for advanced predictive analytics and natural language processing, enabling NexAI to analyze, understand, and interact with data in a human-like way.

Fundraising Strategy

On the fundraising front, we’re currently steering NexAI through its seed round like a pro. Our strategy involves a blend of compelling pitch decks, data-driven market analyses, and targeted investor outreach to secure the capital that fuels growth and innovation.

Go-To-Market Planning

Launching NexAI wasn’t just about building it and hoping they’d come. We strategized a go-to-market plan that positions NexAI as the e-commerce guru. Leveraging our existing partner networks, we've set the stage for NexAI to conquer the market.

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